There are days when sitting down at my desk, staring at a computer screen and attempting to function like a productive member of the work force escapes me. Today may, in fact, be one of those days. I have to pee, but I am too lazy at the moment to do that.
Hello, Monday morning.
My eyes slightly water after a big yawn as I continue to type. I have every intention to write about positioning a company, what that means, and how to best position within the market.
But that is so not what I feel like doing right now. The words just kind of trickle away like a little stream of water that filters into Monday morning haze. Instead I cozy up on our studio couch amidst a collection of blue, grey and yellow West Elm pillows in hope that something groundbreaking will type itself.
When work takes such a large portion of time, when a routine schedule of 8:45am – 6pm ticks away Monday thru Friday, it can be daunting to sit at the precipice of that work week knowing that 45+ hours stand ahead. Can’t it at least be like Wednesday or Thursday already? Monday’s got a bad wrap. And maybe I need to figure out what I am writing about.
It’s one of those days where this creative monkey has run out of steam. I’m sure you know the feeling. We all feel it once in awhile. When online shopping or Facebook suddenly seems super important. Because I really really really need to know how Miley Cyrus did on the VMAs last night. It is crucial to my ongoing work productivity. Or fuel to my Monday morning procrastination.
Step one is to shut down the mirror maze known as the internet. One site leads to another leads to another leads to 3 hours of absolutely nothing. Shut that mother down. Then what? Then change your surroundings. I got my butt off my office chair, stepped away from the desk, and sat down on the couch. I kicked off my shoes, cuddled among the pillows, rested the laptop on my leg.
OK, change of scenery. Step two. Done and done.
It’s pretty outside. Sunny, blue sky, birds chirping. Pink Floyd’s “Wish You Were Here” is playing on the Dave Matthews Pandora station in the studio right now. I still gotta pee pretty bad. But the cool thing is I opened Word and began typing this gibberish. I got lost in the moment, in the music, in the blue sky, and cleared my head. Embrace the present. Be here now. Maybe that’s step three.
I guess then it’s about doing something. Actually taking that moment and rolling with it. Type. Write. Free associate. Whatever. Don’t get hung up on writing about one specific thing. Just write. Do something. And in a matter of fifteen minutes, a blog about overcoming procrastination has magically been written. Or at least a good chunk of it. I guess we’ll see where it ends when it ends. So there it is, step four.
By just piecing any semblance of work together, by actually feeling like something was accomplished, I am motivated to keep going with the day and warmly greet Monday morning after only one cup of iced coffee in my system.

Now that’s progress.
I may not have written what I intended, but a blog on brand positioning can always be checked off another week. The point is that I can change my day at any moment. I don’t have to stay stuck in a rut, aimlessly avoiding work and losing my mind online. Mission accomplished.
I should go pee now.