Bartlum Yards
A hospitality and marina lifestyle concept in the Florida Keys.
- Real Estate + Hospitality
- Key West, Florida
Objective
Bartlum Yards is a marina and hospitality concept located in Key West, Florida. We developed the story, brand, identity, messaging, and initial marketing deliverables as Bartlum Yards is pre-construction. A concept that speaks to the die hard boater, fisherman, and discerning traveler, Bartlum is a mixed use project with signature dining venues, hotel, marina, and event space.
Brand Development, Identity Development, Naming, Messaging, Storytelling, Collateral, Stationery Package
Objective
Bartlum Yards is a marina and hospitality concept located in Key West, Florida. We developed the story, brand, identity, messaging, and initial marketing deliverables as Bartlum Yards is pre-construction. A concept that speaks to the die hard boater, fisherman, and discerning traveler, Bartlum is a mixed use project with signature dining venues, hotel, marina, and event space.