Elan Palm Reserve

Elan Palm Reserve

Sophistication meets organic wonder.
INDUSTRY
  • Real Estate + Hospitality
LOCATION
  • Lake Worth, Florida

Objective

Elan Palm Reserve is a luxury apartment community developed by Greystar, located in Lake Worth, Florida. Inspired by the feel of resort-style living found in the West Indies, we envisioned a brand that transports residents to an everyday vacation.

WHAT WE DID

Strategy + Standards, Identity Development, Stationery Package, Collateral, Marketing Material, Messaging, Wayfinding, Signage, Website Direction

Elan Palm Reserve Image
Elan Palm Reserve Image

Objective

Elan Palm Reserve is a luxury apartment community developed by Greystar, located in Lake Worth, Florida. Inspired by the feel of resort-style living found in the West Indies, we envisioned a brand that transports residents to an everyday vacation.

Elan Palm Reserve Image
Elan Palm Reserve Image
IDENTITY & VISUAL FOUNDATION

Elan Palm Reserve imagines everyday excellence where the sun hits high and the world melts away. An overall direction that offers a tranquil community for residents to feel as though they have transported to a luxury destination.

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Revelation Image
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BRAND STATEMENTS

The brand statements are written to embody the foundation of the brand, as well as create a starting point for future messaging.

Elan Palm Reserve Image
Elan Palm Reserve Image
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WORK