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client website launch // backpacks.com

We recently shared about the process of creating the brand for Backpacks.com.

backpacks_logo_image

It is absolutely no secret that we fell in love with this project from the get-go. Now that the site is live and ready for your shopping pleasure [seriously, get out your credit card – so worth it], we are doing a little Part Deux and walking through the design process of the Backpacks.com website. We set out to create an online experience for a company with plans to dominate the backpack category space. Oh, and they are doing just that.

  • helium creative
    helium creative