Tag Archives: florist

Focus on the Big Picture

When we approach branding, we’re thinking of the big picture. Often times we get calls or emails asking for us to work on a logo, a packaging design or a website. Although great opportunities, for us it’s important to work on a brand as a whole. Could we do just a logo, design a single product label or develop a stand-alone website? Of course! But how would we be benefiting a brand by jumping in to design a piece of the puzzle that might or might not fit in with the rest of the brand?

New Client Introduction // Bad Harriet

Located in the basement of the historic Aspen Times building in Aspen, Colorado [home of Auberge Resorts’ Hotel Jerome] – Bad Harriet is an upscale bar designed to bring out your darker side.

A branding project like no other, we had the opportunity to build the brand concept around the wife of the hotel’s original developer and proprietor, Jerome B. Wheeler, creating a cheeky narrative twist to Harriet’s otherwise well-behaved persona.

From naming the specialty drinks to breaking out the leather for custom-made menus – this brand had us crawling on the floor, begging for more.

Bad Harriet

A Wholesome Kind of Brand

the recipe for a bold brand
There are few instances when we’re given the opportunity to develop a brand from scratch. Without even a name in mind, the founders behind this innovative food service where customers can purchase healthy meals on-the-go came to helium in needs of the complete brand experience. You could say we branded them from soup to nuts.

Our Best Social Media Tips!

We often get asked how to kick start an effective social media presence after going through a rebrand or when launching a new brand. Social media marketing is an important component of the overall brand providing an avenue to share your brand culture and engage with potential clients.

Checkout out these tips on how to get your social media game on!

From Pulp to Brochure // part 2