Working with Greystar Development, we brought an urban, art deco feel to the evolving city of Doral in Miami. This apartment community features designer details unlike any in the city, so the brand emulated the level of sophistication while marrying with the energy of Doral. The brand is positioned around living life in the moment. […]
Working with Excellence Collection and their PR firm, helium was engaged to create a campaign that would dispel the negative PR surrounding the Dominican Republic and drive new sales. We focused our efforts on showcasing the real life experiences of guests currently at the resort through social media influencers, demystifying the stigma of the DR […]
The opportunity to brand an airline? Yes, please! When Watermakers Air, a private flight charter with service to the Bahamian Islands, approached us for a rebrand, we were excited to say the least. After a blissful discovery trip to The Bahamas and renaming them to Makers Air [it was only the natural thing to do], […]
A luxury condominium project located on the grounds of the #1 private residential country club in the Nation. We created the brand and marketing campaign for this real estate development project nestled among neatly manicured golf courses, championship tennis courts, and multimillion dollar clubhouses. Working with the sales and marketing team, developers, and interior design, […]
Mad Lemon is a Denver-based lemonade cocktail that offers a taste of nostalgia. Inspired by the founders’ childhood and their grandmother’s maple syrup sweetened lemonade recipe that paved way for Mad Lemon, we envisioned a brand that transports a consumer to music festivals, psychedelic rock, flower crowns, and good times. Custom artwork was created for […]
This legendary resort helped put Harbour Island on the map. Known for its pink sand beaches and 3-mile wide island, this Bahamian paradise has become a destination for discerning travelers generation after generation. After an interior redesign and property-wide enhancement, we helped ownership reposition the brand, its full guest experience, activations, and creative direction. We […]
As part of the Natiivo building in Downtown Miami, Creative HQ is a two-floor mixed-use office space designed for Miami’s most creative and innovative businesses. We conceptualized the brand, identity, messaging, and design materials for sales and marketing.
Katie Sandler facilitates the Impact Retreat to help clients achieve personal breakthroughs for immediate lifestyle shifts, overcoming obstacles and gaining renewed motivation toward achieving goals. Tapping into the essence of her personality, goals, approach, and lifestyle, we positioned her coaching concept into a fully realized brand that embodies Katie Sandler’s unique approach of changing […]
Hilton Fort Lauderdale Beach Resort is an iconic property synonymous with Fort Lauderdale hospitality for years. helium was brought on to elevate and reposition the brand as they undergo a massive interior design renovation. We worked with both ownership and Hilton brand to create a boutique, authentic feel for this all-suite property.
57 ocean is an ultra-luxury beachfront residential property located on Miami Beach’s prestigious Millionaire’s Row. Helium was approached to create a neighborhood brochure along with video and web components for this high-end campaign.