The helium tank is our mash up of ideas + art + design + events and everything in between. Work that makes us smile, art that’s all around, events that we hope you’ll join us, or words we’re stitching together. The helium tank is a big window into who we are.
Today, almost everything is done with digital in mind: websites, advertisements, photography, sales collateral – the list goes on. While we work on these digital projects frequently, as a studio we believe that quality printed pieces create lasting impressions. That’s why we’ve created award-winning print pieces for clients like EDSA, Bad Harriet and VistaBlue [just to name a few]. Everything from color to paper texture can be used as an extension of a company Brand Identity, which is why we take all the little details seriously.
At our core, we exist to create branded experiences for people to interact with. One of the best ways to do that is through the most tangible creative medium; print. Our Art Director, Ryan, took some time to explain the importance of print and why, as a company, we believe it is still the most powerful tool.
“To convey the sensory and emotional aspect of a brand, we obsess over the tactile experience of print. There’s something to be said about the impact when the right paper is met with beautiful print techniques such as letterpress or emboss, thoughtful details, binding, and well-executed design. All our senses are engaged, aside, perhaps, from taste — although you never know, some folks may be enticed to take a little nibble off a lovely print piece. Stranger things have happened.”
We’ve pulled together several of our recent print projects for you to see. From menus to real estate brochures and business cards – we’ve been busy printing some really cool pieces!