DOES YOUR BUSINESS STAND OUT IN THE CROWD?
In the ever growing internet world [or mass field of flowers] your internet presence may be lost. Let us ensure your business stands tall amongst the competition.
With over 80% of website traffic resulting from search engines it is crucial to be found... most importantly appear high in search engine results.
Your website is a great tool to reach a larger audience. Enabling you to sell your services and products locally, regionally, nationally and even internationally. However if you currently are not doing any search engine optimization [SEO], then your site may never be found.
How many times have you done a Google search for a topic and found yourself searching as far as the 23 page? In most cases you never will. If you are not on at least the top 3 pages, ideally the 1st page, you are losing potential traffic and business.
HOW DOES YOUR WEBSITE CURRENTLY RANK?
At no cost to you, our search engine optimization experts will run a ranking report showing you exactly where your website currently stands in all the major search engines.
Then we will email you our analysis report along with the recommendations of how we can increase your ranking, and improve your websites traffic dramatically!
To get a FREE Website Analysis and Ranking Report today, SEO@heliumcreative.com, call  333 8900 or request more information below.
OVERVIEW OF THE SEO PROCESS
In order to develop a focused and effective SEO proposal, helium creative addresses each aspect of the optimization process. Proper setup and maintenance of the following areas will be critical to your natural search success:
> Keyword Strategy
> Content Placement
> Site Map
> Site Architecture
> Directory Submissions
helium creative believes that if optimized properly, your website can obtain substantial traction for keywords that will drive converting traffic from the search engines.
Keyword Strategy and Content Placement
helium creative recommends targeting up to two keywords to the ten pages most likely to lead to conversions on the current website. The selected keywords will be assigned to the targeted pages and placed in the title, Meta description and ALT tags, as well as strategically inserted into the copy. Additionally, helium creative recommends placing these keywords as high in the source code as possible to ensure they are easily indexed by the search engines.
Formulaic Keyword Strategy
helium creative recommends using a formulaic approach to optimize the title and Meta description tags on the remaining pages that will not have targeted keywords and optimized copy. This recommendation is based on the volume of pages, budget constraints and relative lack of competition for the keywords relevant to these pages making for an easier ascent through the rankings.
Developing a well designed and easily navigable site map is an integral part of the SEO process. The goal being to place each page within two or three clicks of the home page, allowing the search engines to effortlessly crawl and index the site without timing out. helium creative recommends optimizing the existing site map so that the targeted key phrases appear in the "Anchor Text" of the link.
helium creative recommends that the URL's are written in a manner that can be easily indexed in the major search engines. This involves creating flat URL paths that contain targeted keywords for the fully optimized pages (not formulaic). By doing this, search engine spiders will be more likely to index the page as relevant to targeted keyword(s).
Another part of site architecture includes the code at www.yourwebsite.com. A site's code should be as clean and tidy as possible. This allows a search engine spider to quickly look through the code and pull out important information such as page headers, content and alt tags. helium creative will conduct a site architecture audit, determine a strategy to ensure that the site is coded using SEO best practices, and document the changes that need to be made. These changes will have minimal impact from a user's perspective, if any at all.
Google Analytics Installation
helium creative will utilize the Google Analytics to track the SEO performance. This tool will provide data on the entry points and conversion rates of all users to the keyword level. For example, Your would be able to monitor the volume of clicks generated and whether or not a lead was acquired for each targeted keyword across the major search engines. helium creative will define conversion goals, allowing Your to identify which aspects of the conversion funnel are working, as well as those areas that need improvement. This information is critical to monitoring www.yourwebsite.com's performance and will serve as a great tool to optimize future results.
Link building is one of the most important activities one can take to improve search engine rankings. In effect the more popular the your site is the more respect it will garner from the search engines. The search engines unit of measure for popularity is the number and quality of links that lead back to the site. Therefore link building is not only an excellent way to drive quality traffic to the your site but it is a critical factor towards improving search engine ranking.